Business & Entrepreneurship
- Last year, CU Boulder helped to launch a record 35 new companies. These businesses are pioneering new technologies from sensors for monitoring soil health to breathalyzers that can sniff out signs of lung cancer.
- Seeking the thrill of big rewards, investors are increasingly drawn to event betting and alternative asset investing.
- Homeowners are often unaware of gaps in their insurance coverage, with many choosing policies based on premium costs rather than total coverage.
- CU Boulder innovations resulted in 35 startup companies in fiscal year 2023–24, shattering the previous record of 20. The milestone reflects years of strategy and investment in entrepreneurship.
- A new study draws parallels between workplace entrapment and suicide research, revealing how negative job attachment can drive employees to make drastic and emotional decisions.
- A new study reveals significant disparities among funds using ESG labels, challenging investor perceptions.
- In 2025, Colorado job growth is projected at 1.2%, with most industries adding positions, according to the Leeds School’s newly released Colorado Business Economic Outlook.
- Consumers who prioritize quantity over quality in purchases tend to spend more, borrow more and accumulate more debt, a new study shows.
- Consumers should proceed with caution when it comes to online ratings and reviews, according to researcher Nicholas Reinholtz.
- CU Boulder marketing Professor Ying Zeng examines why consumers get swept up in holiday shopping madness and what they can do to shop smarter.