“Have you ever thought about what’s going on inside your head?” 

It’s no small question — and the first one school-aged users are asked to contemplate in episode one of InsideU, a web-based app that uses Pixar’s Inside Out as a platform for social-emotional learning. 

Over the course of four animated episodes, a character dubbed “the Mind Worker” guides kids through real-world scenarios. Characters like Joy, Sadness, Fear, Anger and Disgust offer common language and frameworks to build emotional awareness in children and their caregivers. 

“It's a platform for understanding some of our most difficult moments,” said Sam Hubley, an assistant research professor with CU Boulder’s Renée Crown Wellness Institute, whose vision for InsideU began nearly a decade ago with the release of the movie. 

Hubley and his team at the Crown Institute have spent years in partnership with Pixar Animation Studios and the to create an accessible and free experience that is also fun. 

“We wanted something that could be used in schools, as well as in less formal settings like after-school programs,” said Hubley. “I give this to six-year-olds who've never seen it and, within 10 seconds, they know exactly how to start playing.”

According to Marie Olivett, director of mental health programming at the Boys & Girls Club of Metro Denver, the app has become a vital part of their after-school programming. 

“Technology is the language of kids,” said Olivett. “InsideU is very experiential and helps them gain control of how they want to make decisions in a way that's really empowering.”

Julia Zigarelli, deputy director of the Crown Institute, has seen tremendous results upon implementation.

“I could see a hundred clients in my office, but we'd never be able to reach this many kids at such a deep level,” said Zigarelli. “That accessibility and reach is really exciting to me. Our hope is that it reaches as many kids as possible.”

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Film Buff at Work 

Lee Rase (Film’00) has worked at Pixar since 2005 on animated films such as Wall-E, Up and Monsters University. As Pixar’s feature relations manager, Rase serves as the liaison between the production team and the support teams, which include those working on consumer products, marketing, interactive publishing, creative services, DVD promotions and theme parks. While working on Monsters University, she obtained necessary information for the movie’s marketers, such as getting character details for toy makers and obtaining special character poses for billboards promoting the movie. 

• 14 number of Pixar films that have opened in the top spot at the box office. 
• 500 monster characters in the movie
• 100,856 storyboards delivered
• 5,475,458 hairs on Sully's body
• 985 lbs weight of Sully 
• $415,000,000 grossed domestically from Pixar's top grossing film, Toy Story 3
• 170 filmmakers helped during production
• 14 number of cereal options at the free cereal bar for Pixar employees 
• 32.6% Monsters, Inc (2001) grossed domestically
• 26.6% Monsters University (2013) grossed domestically
• $784,646,500 Monsters, Inc (2001) gross revenue 
• $1,003,782,310 Monsters University (2013) gross revenue 

Image ©2013 Disney Pixar

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